西交利物浦大学新闻资讯

? Plan and implement enhancements to XJTLU’s official website maintain website in interim as new site is being developed;

? Frequent interaction and communication with the IT team for the website debugging;

? Website infrastructure optimization; develop requirements, requests for proposal, evaluate vendors and manage project;

? Unqualified content check throughout the websites (inappropriate banners, videos, links, etc)

? Website backend CMS system access and privilege monitoring and the daily operation requests handling;

? Implement integration and tracking with CRM, Google Analytic, Google Tag Manager;

? Optimize user experiences;

? Working with content and marketing teams, contribute to SEO, paid search, and self-serve advertising platforms strategies; establish key performance criteria, set goals and evaluate results;

? Collaborate extensively with UMC colleagues, University departments, agencies and vendor partners;

? Bachelor’s degree in web development, information science, computer science or a related field is required;

? Minimum of 3 years of experience in web Design or software development;

? Experience with significant web design and software project management is essential;

? Demonstrable experience planning and implementing website optimization (SEO/ server/database) is essential;

? Working knowledge of HTML, CSS, JavaScript, PHP，JAVA，NET，Python, MYSQL, Linux and Aliyun management; hands-on capabilities is a plus;

? Solid knowledge of website analytics tools ( Google Analytics, NetInsight, Omniture, WebTrends) are essential;

? Experience in optimizing landing pages and user funnels; experience with A/B and multivariate experiments is desirable;

? Knowledge of Responsive Web Design is preferred;

? Strong communication skills in both English and Chinese;

? Ability to work independently, diagnose issues, and find solutions with great attention to detail;