美赞臣欢迎最新从事过医疗器械研发等行业的优秀人才加入我们,美赞臣营养品(中国)有限公司将为您提供广阔的发展平台!
Objectives: · To build and manage efficient and productive local, national, creative and on-line consumer panels to give the Reckitt community access to consumers in your region. · Design, execute and manage quantitative and qualitative consumer research studies (i.e. focus groups, 1:1 interviews, ethnography, online surveys etc.), to produce actionable consumer insights and meet the required standards, project objectives and agreed timelines. · To proactively identify and trial new consumer interaction approaches and methodologies to gain and explore superior and emerging behaviours and insights. · To develop and execute capabilities in support of Reckitt initiatives in: o Product use behaviour and marketed product feedback o Insight and need generation, exploration and screening o Concept creation, screening and optimization o Prototype evaluation and proof of performance feedback o Early design/visualization support · To identify, form and manage productive relationships with appropriate third parties with value added external consumer capability. · To ensure that all consumer work complies with Market Research codes of best practice and that data protection requirement are adhered to. · To actively participate in the development and implementation of best practices across the SCSE team Scope: · Focus on Sexual Wellbeing category · Potential support needs on other Health Categories
Skills & Experience required: · Significant experience within FMCG or consumer health companies in product categories where consumer science makes up an important part of product development. · Strong hands-on Consumer research experience – designing and conducting qualitative and quantitative consumer research studies with 6+ year’s experience. · Able to effectively translate technology opportunities into winning consumer propositions. The drive to take an idea from conception through to realization. · Experience in insight generation and data analysis from structured and unstructured data. · Ability to integrate sensory and consumer methods into research plans, integrate data and draw conclusions that could generate motivating concepts in line with brand strategy. · Experience presenting to small/medium groups (<20) and senior management. · A genuine and demonstrated passion in product innovation/development within FMCG industries. · An excellent team player, willingness to become part of a very close knit team and work in collaborative fashion with team members. · Must be self-motivated, a natural leader and ambitious. · Fluent in English Language Technical / professional qualifications required: Preferred: Degree level in a technical, design or psychological discipline and/or industry qualification in market research / consumer science disciplines.
五险一金 补充医疗保险 年终奖金 弹性工作 周末双休