巴斯夫(中国)有限公司新闻资讯

BASF has been a committed partner to Greater China since 1885. With large production sites in Shanghai, Nanjing and Chongqing, as well as a global and regional research and development hub in Shanghai, BASF is a major foreign investor in the country’s chemical industry. BASF posted sales of approximately 8.5 billion in 2020 to customers in Greater China and employed 8,948 people as of the end of the year.

Objectives:

• The primary function of this role is to implement Transportation, Performance Materials Greater China including Engineering Plastics, PU Systems and TPU sales & marketing strategy in new business development and customers’ management by initiating contacts with existing and potential customers within the Interior Floor & Structural market sub-segments.
• Conduct NEV business development in Anhui area according to the regional strategy and objectives.
• Conduct NEV OEMs and Battery markers Management, which located in Hefei, and look for opportunities on new projects.
• Development and implementation of Best Business Practices.

Main Tasks:

• Sales Development
  • Conduct existing business and develop new projects in existing & new customers to ensure both volume and margin growth.
  • Develop sales plans; secure and expedite orders.
  • Supervise and consolidate the sales forecast.
• Strategic Tasks and Implementation
  • Identify key accounts and develop key account profiles.
  • Implement the sales and marketing directions per agreed directions
• Product/Industry/Business Development
  • Scout for new business opportunities in the respective sales areas / key accounts and develop a business plan.
  • Suggest product developments and requirements to Sales Manager or LBM and support its implementation.
• Customer Management
  • Conduct field visits, seminars, presentation and attend to customers’ inquiries.
  • Provide prompt response related to quality, technical applications, inquiries, and other related issues; conduct customers’ assessments and analyses.
  • Align with Regional and BCH functions to solve customers’ issues.
• Credit Management
  • Monitor the growth of the customers’ business, review and coordinate with credit control to make appropriate credit recommendations.
  • Follow-up on payment collections and ensure on-time payment from the customers
• Marketing
  • Implement pricing policy and support product launch processes.
  • Monitor and review marketing/promotion campaign’s execution.
  • Support public relation and marketing communication campaign for related business.
• Market Intelligence
  • Conduct studies/analysis on market trend, competitors, products’ applications and technology, service needs.

Requirements:

• Bachelor or above
• At least 3 years working experience in PU industry
• Automotive background is preferred
• PU technical know-how and applications. Key account management experience